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DataGenic to make a splash in the North America market?

I had the pleasure of having a cup of coffee this morning with Mr. Richard Quigley, CEO of DataGenic.  As followers of the commodity trading space may or may not be aware, DataGenic has been a leader in data management in the European markets for the last several years, with their client list including many of the large commodity brokers, traders and banking concerns in that region.  The company’s products have ranged from intraday and daily data feeds via their Genic DataHub solution, to sophisticated analytics including forward-curve building and risk metrics.   Though DataGenic has developed significant brand recognition in Europe, they’ve not had that same recognition in the North American markets simply because they’ve not yet made the commitment and investment in trying to develop a similar presence here…at least until now.

According to Richard, the company will soon be launching a number of new products offerings, including mobile computing, real-time data and Big Data management/analytics.  With these new products, and supported by a significant investment in additional personnel and infrastructure, he feels that the time is right for DataGenic to compete in the ever-growing North American markets.  As he notes, “The North American market, and particularly the US, is the largest market in the world.  We’ve always had plans to compete here, but before we did, we knew we had to have the right products and the right people to create a sustainable presence. Customers in this market, like all others, need local support for their mission critical systems.  We’re committed to building an organization here that can provide that support.”  Though Richard was a bit coy about the timing of the official launch, he did indicate that he has hired a new president for the North American group and will be extending offers for other key roles in the near future.

Given DataGenic’s success in Europe, and a growing roster of innovative products in the increasingly critical area of data management/data analytics for commodities traders, I do expect the company be successful competing for business here.  Though there are a number of companies battling for market share in the area of low-cost data feeds (including prices, market stats and weather), DataGenic’s growing and innovative capabilities in analytics, including Big Data solutions, should set them apart from the pack, particularly for the mid and large-sized trading shops that are constantly fighting to find critical information in the ever-increasing flood of data.

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